Fundraising strategy & capacity building for high-growth nonprofits

Linea Strategies helps nonprofits build sustainable fundraising strategies, campaigns, and systems so they can focus on changing the world.

Clients

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Services

Fundraising & Campaign Strategy

From feasibility to finish line, we build campaigns that inspire confidence and deliver measurable impact. We work alongside your team to plan, launch, and manage campaigns that meet your fundraising goals.

Donor & Grant Development

We turn complexity into clarity with donor and grant development services that help you prioritize high-return opportunities, craft winning proposals, and deepen funder relationships for lasting growth.

Marketing & Communications

We position your organization for visibility and growth. Our marketing strategies align your brand, messaging, and digital presence to attract donors, partners, and advocates who believe in your mission.

Past projects

  • From startup nonprofits to scaling organizations, we’ve built the fundraising infrastructure to sustain long-term growth. For example, at UPchieve I helped grow their annual budget from $500K to $2.5M in just one year, supported by new systems for donor cultivation, stewardship, and reporting.

    I’ve also helped teams like Inner Explorer and the American India Foundation design comprehensive fundraising programs that align people, processes, and purpose.

  • We’ve led multi-million-dollar fundraising campaigns for organizations like JUST Community and the Connecticut League of Conservation Voters, combining data-driven strategy with donor-centered storytelling. Our campaigns don’t just meet goals — they inspire engagement, ownership, excitement, and pride.

  • We design custom grant-writing systems tailored to your stage and capacity — whether that means building an internal process from scratch or optimizing tools like Monday.com for visibility and accountability.

    Our proposals have secured funding from the Gates Foundation, Y Combinator, Verizon Foundation, Susan & Michael Dell Foundation, and many more.

What people are saying:

  • Working with Shelby has truly transformed the way our organization approaches fundraising. She combines deep knowledge of fundraising and strategy with a rare ability to inspire staff and board members alike. For CTLCV, she has been more than a consultant. She has been a true partner.

    Mike Urgo, President, Connecticut League of Conservation Voters

  • Shelby was UPchieve’s first fundraising hire and instrumental in getting our development strategy off the ground. She’s a collaborative thought partner, embraces strategic thinking, and holds her work to an extremely high standard.

    Aly Murray, Founder and Executive Director, UPchieve

  • Shelby was indispensable in developing organized and effective fundraising operations at AIF. She’s thorough, driven, and an excellent grant writer who understands the nonprofit fundraising space well.

    Joshua Patel, Franchise Owner, ProMD Health

  • I was applying for a grant from the NYSCA for the first time and Shelby organized the application process, worked with me to formalize my ideas, and ensured the grant application aligned to funder priorities while staying true to my vision.

    Angelica Olstad, Artist